Not long after I wrote the post declaring that the future of online CLE is free, I headed to San Francsico for a meeting of the Association for Continuing Legal Education (ACLEA).
Pro tip: if you want to find out who in your industry is reading your blog, write a controversial post just before heading to an industry meeting. I was humbled to meet readers, many of whom approached me specifically to talk about the post. In fact, I’ve been joking with colleagues that I haven’t updated my blog because I’m a little intimidated by the caliber of the readers I didn’t even know I had until the meeting.
Talking about the post was helpful because it revealed some things I clearly had been unclear about in the post. For example, when I said, “online CLE,” I meant “video archives.” I didn’t mean webcasts, which still hold some potential. I didn’t mean carefully-constructed e-learning and gaming environments (if you take CLE and don’t know what I’m talking about, it’s probably because these environments are not used by many CLE providers). And I certainly didn’t mean to limit the potential of the hybrid event.
But the future of online archived video as free? I’m sticking to that.
Interestingly, online CLE provider Lawline.com agrees with me. Sort of. Its CEO, David Schnurman, and I actually talked about this at the meeting and he didn’t specifically say he agreed or disagreed, but he did say they would soon be launching something that would interest me. They have and it did.
Today, Lawline announced learn.lawline.com, which provides free access to Lawline’s entire library of videos (otherwise known as online archives). They’ve broken each hour-long program into bite-sized pieces on narrow topics. If you want the full version with CLE credit, you pay. All the video clips can be shared and embedded, so obviously it could be a great marketing tool for them, but what caught my eye about the format was that it takes a certain amount of planning, forethought and restraint on the part of the provider and the presenter to end up with a video that can be easily broken up into shorter topics.
I like when a CLE program is given a high level of attention and I like when lawyers are able to access the information as they need it. I’m not as crazy about a model that sells credits, but I definitely give credit to Lawline for trying something completely different and I’ll be watching to see how it goes.
What do you think?
Correction: David from Lawline just let me know it’s only 1/3 of their catalog so far, but that they’re adding to it weekly.
March 14, 2011 at 7:15 pm
There are something like a million lawyers in the USA, and something like 300 million people with legal problems. While lawyers may always be a specialized market that may drive and fund law-related content, there may be a substantial aftermarket in repackaging educational segments for nonlawyers , which would be greatly facilitated by the intelligent product planning such as you describe with lawline.
April 11, 2011 at 10:28 am
The Network of Trial Law Firms today launches its YouTube-powered TRIAL.COM Online CLE Center at http://www.TRIAL.COM/cle. Amazingly, the service is 100% free and attorneys watching the videos can qualify for CLE credit in CA, FL, GA, HI, IL, LA, NJ, NY and other states.
Currently 16 videos are online and more will be added shortly. The Network of Trial Law Firms has created dozens of videos in which defense trial lawyers from its 24 member law firms offer practical advice on managing the trial and litigation problems with which in-house counsel grapple daily.
“Education, coupled with the practical trial and litigation examples that we provide, is the best way to improve legal representation and achieve great trial and litigation results for the clients of our member firms,” said Tony Lathrop, a trial lawyer at Moore & Van Allen in North Carolina, and chair of the Network. “We believe that CLE should always be free of charge.”
What makes TRIAL.COM’s Online CLE Center unique is that, subject to accreditation rules in each state, the service permits lawyers to fulfill some of their CLE requirements online from any device and any browser. The service also allows viewers to download course materials and slides while watching the videos.
Each video runs approximately 20 minutes (panels run longer), and is divided into four short sections. Attendance is confirmed using codes embedded in each section which the viewer types onto the same screen that displays the video, following which a certificate of compliance is issued by the Network.
Currently available programs cover keys to winning a case, relationships with in-house counsel, corporate compliance and ethics.
Ten new videos will be recorded live at the Network’s Litigation Management Supercourse in Florida in May. Going forward, approximately 30 videos will remain online, with new videos replacing older ones every six months.
The Network of Trial Law Firms, Inc. is a not-for-profit membership association producing cutting-edge trial and litigation continuing legal education. The goal is to provide clients with high quality trial and litigation representation through advances in education, technology, business and science. The Network’s CLE disseminates information on trial and litigation techniques free online without restriction.
For further information contact Ellis R. Mirsky, Executive Director and General Counsel at 914-332-4400.